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Cookie Policy

Last updated: October 11, 2026

1. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help the website remember your preferences and understand how you interact with the site. BtrackTMS uses cookies and similar technologies to provide, protect, and improve our Service.

2. Types of Cookies We Use

Essential Cookies

These cookies are necessary for the Service to function and cannot be disabled. They include:

  • Authentication and session management
  • Security tokens and CSRF protection
  • Language preference storage
  • Load balancing

Analytics Cookies

These cookies help us understand how visitors interact with our website. We use:

  • Google Analytics (GA4): Tracks page views, session duration, and user behavior. IP addresses are anonymized. Cookie names: _ga, _ga_*

Marketing Cookies

These cookies are used to deliver relevant advertising and track campaign performance:

  • Facebook Pixel (Meta): Tracks conversions from Facebook ads and enables remarketing. Cookie name: _fbp
  • LinkedIn Insight Tag: Tracks conversions from LinkedIn ads and provides audience insights. Cookie name: li_sugr, bcookie

Functional Cookies

These cookies enable enhanced functionality:

  • Language preference (btracktms-lang) — stored in localStorage
  • Billing toggle preference

3. Cookie Duration

CookieTypeDuration
Session cookiesEssentialBrowser session
_gaAnalytics2 years
_ga_*Analytics2 years
_fbpMarketing3 months
li_sugrMarketing3 months
btracktms-langFunctionalPersistent

4. Managing Cookies

On your first visit we show a notice to accept all, reject or configure analytics and advertising cookies. None of them load before you choose. You can change your choice at any time with the Cookie settings link in the footer; if you withdraw consent, we delete those cookies from your browser.

You can also control cookies through your browser settings. Most browsers allow you to:

  • View what cookies are stored and delete them individually
  • Block third-party cookies
  • Block cookies from specific sites
  • Block all cookies
  • Delete all cookies when you close your browser

Please note that disabling essential cookies may affect the functionality of the Service.

You can also opt out of specific tracking services:

  • Google Analytics: Google Analytics Opt-out Browser Add-on
  • Facebook: Facebook Ad Settings
  • LinkedIn: LinkedIn Guest Controls

5. Changes to This Policy

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated revision date.

6. Contact Us

If you have questions about our use of cookies, contact us at:

Email: support@btracktms.com

Your privacy

We use cookies that are necessary for the site to work and, only if you accept, analytics and advertising cookies to measure site usage and our campaigns. Cookie policy